Clarity for brands in moments of change.
Indigo partners with ambitious brands to define direction, align systems, and design experiences built to scale.
Indigo is a boutique agency trusted by global brands and agency partners to design story-driven retail experiences.
In digital retail, seconds matter. While much of our work is confidential, we apply storytelling, psychology, and strategy to turn attention into action across marketplaces, ecommerce, and physical touchpoints.
Where Brand, Marketplace, and Consumer Align
The Brand Store as a system for storytelling, trust, and conversion
Case study
Story-driven brand stores at global scale
Creative leadership for a multi-brand entertainment portfolio across Amazon marketplaces.
Brand identity withheld due to confidentiality.
Fjällräven
Melissa & Doug - coming soon
North Sails - coming soon
Folsom
Anastarr - coming soon
Rab Equipment - coming soon
Rancho Almasomos
Oboz Footwear - coming soon
Wow in the World - coming soon
Sarah Pauli
A thoughtful approach to growth
Indigo has brought over 67 brands to life, launching 31 global brand stores across 10+ countries and mastering three major marketplaces. Every engagement is led by senior talent and built from the ground up — with zero templated approaches.